Good Writing and New Media

I am now officially an X-Files fanatic.
Watching television and movies lately has convinced me that novels aren't dead or dying or even in danger and that reading isn't really going away. A text is still a text when it is acted out or read aloud and illustrated. The best texts are now written for movies and televison.Good books are still being written, but often books are most useful as source works for TV, Film, and even games. Watching a textually driven visual work or even playing it is a form of reading. More expensive, but still reading. The same information can be transferred sometimes in more detail as a film, or television show. I don't have time to finish this thought to my satisfaction. But I'd like to say Jonathan Franzen would do well to recognize the shift and adapt. What is important is the content, the storytelling. There is no need to shorten or dumb down a story to make it suitable for visual media, just an expansion of the vocabulary.